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Today marks International Women’s Day, a celebration of the social, economic, cultural and political achievement of women. This year’s campaign theme is #PledgeForParity. With the World Economic Forum predicting that it would take until 2095 to achieve global gender parity in 2014 and later revising this estimate to 2133 just one year later, the need for action is very evident.
The goal is to have everyone – men and women – pledging to take concrete steps to help achieve gender parity through the following avenues:
- Helping women and girls achieve their ambitions
- Challenging conscious and unconscious bias
- Calling for gender-balanced leadership
- Valuing women and men’s contribution equally
- Creating inclusive and flexible cultures.
At Shopanthropic, we focus on these goals every day. Most of our artisans are women from underprivileged backgrounds, who strive for ambitions that would help them support their families and communities. By providing them with support in designing and selling their products to the global marketplace, we help them turn their talent and raw energy into something that has a meaningful and tangible impact socially, environmentally and economically. Their products are unique, fashion-forward, made using age-old handiwork practices and are often eco-friendly.
At its core, our work is to provide these girls and women with the resources and opportunities they need to achieve their goals, challenge the conscious and unconscious bias they face daily, contribute to healthy and positive development in their communities and transform the global culture into one that embraces all.
Moreover, by providing women around the rest of the world with stunning and distinctive fashion and lifestyle products, we hope to make them feel confident and beautiful – all while leaving a positive impact on the world.
Our pledge is to support all people to strive to be the best versions of themselves, regardless of their gender, creed or colour. If we can help achieve parity for all, we can achieve this goal. To do this, the momentum must last longer than just one day in March, it must be everyone’s goal year-round.
Take the International Women’s Day pledge here: http://www.internationalwomensday.com/ and lets accelerate gender parity in even the most underdeveloped parts of our society.